What Is CPQ, or Configure, Price, Quote?

CPQ is a sales tool for companies to quickly and accurately generate quotes for orders. CPQ applications often work in tandem with CRM platforms, ERP programs, and other business technology, which helps ensure integrated data as well as accuracy. Quotes produced with CPQ software are automated according to a preprogrammed set of rules, ensuring error-free pricing that takes into account quantities, discounts, customizations, optional features of products, multiple revenue types, and incompatibilities.

  • 95% reduction in approval time
  • Two times faster moving from quote to cash
  • 30% quicker ramp for new reps

CPQ software eliminates a number of sales hurdles

Even when you see the benefits of a CPQ program, you may think your current process still fits the bill. But even if your current sales quote generation seems to be enough, be on the lookout for these

  • Revenue growth is outpacing your ability to operate.
  • You’re building a recurring revenue stream.
  • You need practical ways to implement more advanced business solutions, such as software with artificial intelligence built in.
  • You’re sending inaccurate sales quotes to prospects.
  • Someone manually reviews all your sales quotes.

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